What’s the best digital marketing tactic for driving new prospects to your website? I’ll give you a hint - No matter which tactic you’re thinking of right now, you’re wrong… One Tactic Alone Can Never Be the Best Sure, one tactic will likely be better than others for your business, but that doesn’t mean you [...]
Is online marketing good, bad or ugly? If I asked a handful of business owners that question, I bet I would get a few votes for each. But which answer is correct? The Good, The Bad, and The Ugly Have you seen the old Clint Eastwood western movie, The Good, The Bad and The Ugly? [...]
As we approach the end of 2013, I've been reflecting on how much online marketing has changed over the past few years, and where it's headed in 2014. In 2012, we saw Google move local business listings from Google Places over to Google's social media platform, Google+. Then in 2013, Google AdWords advertising accounts were [...]
I've found that 9 times out of 10, when a business owner asks about SEO, then she really means online marketing in general. For some reason, probably due to all the hype around Google, SEO is the catch-all phrase for any type of marketing online. So when I hear, "Can you help me with my [...]
When you hear someone mention the phrase online marketing, what's the first thing that pops in your mind? Probably SEO right? Or maybe social media? Or search engine advertising? In one of my mastermind meetings the other week, I realized something interesting as other business owners talked about their experiences with online marketing. I noticed [...]
We’re poppin' bottles here at Main Street ROI because it’s the 1 year anniversary of “Main Street Inner Circle,” our marketing membership program. And to celebrate, we’ve created a very special 1-Year Anniversary offer for new members: When you join before Sunday, March 31st, you’ll get 25 of our valuable marketing guides, reports, and expert [...]
This week, we're focusing on one of the most powerful ways to market your small business: publicity. As Phil explained in his recent post, there are several benefits of publicity, including: 1. You'll generate more leads, as people learn about you in the media. 2. You'll convert more leads into customers, because you'll have more [...]
Does your business have a public relations (PR) strategy to get ongoing publicity month after month? If not, then by the end of this article you'll understand why it's so important for your long term success. When done properly, PR can be one of the fastest and cheapest ways to grow your business. Why [...]
