digital advertising

/Tag: digital advertising

Top 6 Ways to Get Traffic to Your Website

What’s the best digital marketing tactic for driving new prospects to your website? I’ll give you a hint - No matter which tactic you’re thinking of right now, you’re wrong…   One Tactic Alone Can Never Be the Best Sure, one tactic will likely be better than others for your business, but that doesn’t mean [...]

4 Digital Marketing Channels Every Small Business Should Use

Marketing your business online in this day and age is a no-brainer. An estimated 205 million Americans shopped online in 2015, an increase of more than 30 million people over the previous five years. However, don't expect to tap into this huge marketing opportunity by just starting a Twitter or Facebook account... Writing a blog [...]

The #1 Google AdWords Metric That Determines Your Long-Term Success

With all the metrics available in a Google AdWords campaign, did you know that only one of them is responsible for your campaign success or failure?  It's hard to believe, but it's true.  If this one data point is superior than your competitors then you will dominate your market. Can you guess which one?  Is [...]

What If You Lost Your #1 Marketing Channel?

I'm from Massachusetts so I grew up a fan of all the Boston professional sports teams.  Yes, that includes the New England Patriots.  And yes, that includes Tom Brady... If you follow the NFL, then you know the quarterback of the Patriots, Tom Brady, has been suspended for the first 4 games of the season. [...]