main street inner circle

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Who Is Your Ideal Customer?

Last week I had a great one-on-one "Breakthrough Session" with one of our Main Street Inner Circle members.  We covered a lot on the call, including the key obstacles preventing her from hitting her 12-month goals.  One obstacle in particular stands out because it's a universal problem across businesses. The obstacle was identifying her ideal [...]

Happy 1-Year Anniversary, Main Street Inner Circle!

We’re poppin' bottles here at Main Street ROI because it’s the 1 year anniversary of “Main Street Inner Circle,” our marketing membership program. And to celebrate, we’ve created a very special 1-Year Anniversary offer for new members: When you join before Sunday, March 31st, you’ll get 25 of our valuable marketing guides, reports, and expert [...]

By | March 18th, 2013|Categories: Publicity|Tags: |

Are You an Online Marketing Driver or Navigator?

Over the past 7 years of working closely with small business owners, I've found there are two types of people who succeed with online marketing.  One I  call the Driver and the other, the Navigator.  As I said, both can be successful so one is not necessarily better than the other.  But it's important to [...]