Every month, we feature a member of our team here at Main Street ROI. This month, we’re featuring our Client Operations Manager, Andrea Rozman. How did you get into operations? I stepped into a job in the pharma industry in IT project management. Project management, coordination, operations all go hand-in-hand. I worked heavily in […]Read More →
AdWords Case Study About How Conversion Tracking Led to 53% More Profit & 199% More Revenue Per Sale
With Google AdWords, your campaign performance is directly proportional to the accuracy of your conversion tracking. In other words, the more accurately you can track sales generated directly from your AdWords campaigns, the better your ad performance. When you know exactly which keywords and ads are driving sales and which are simply wasting your money, […]Read More →
Which prospect do you think is easier to convert into a customer via digital advertising? Prospect A who has never heard of your business, or Prospect B who has already visited your website and is familiar with your products and services No, this is not a trick question… Clearly prospect B would be more likely […]Read More →
What if I told you your Google AdWords campaigns could be generating more leads and sales without any additional budget? I’m sure that would get your attention. And based on my experience auditing hundreds of accounts, I can almost guarantee you’re leaving money on the table. To prove it, I’ll walk through a case study […]Read More →
I love Google AdWords. In my opinion, it’s one of the best investments a small business can make because it can generate tons of leads that convert into sales. But, it’s also very easy to lose money if you mismanage your AdWords account. AdWords mistakes can be costly, but are often easy to fix. Here […]Read More →
In 2015, Google made $67.49 billion in revenue from advertising. That number tells me that not only are a ton of people using Google AdWords, but also that Google AdWords is highly effective. Adwords is not a good choice for every small business. If nobody is searching on Google for your products or services, then […]Read More →
Every month, we feature a member of our team here at Main Street ROI. This month, we’re featuring our Digital Marketing Analyst, Josh Hacking. How did you get into marketing? I first got into marketing as an intern with a small company doing social media marketing and eventually became the social media coordinator managing all […]Read More →
There’s no question that digital marketing has become a key part of any small business marketing plan. A recent report found that 1/3 of businesses plan on introducing a digital program and nearly 1/2 already have. Unfortunately, that same report found that 50% of businesses that are using digital marketing have no plan on how […]Read More →
SEO is an ever-evolving industry with a growing list of variables – but no matter how closely you follow the latest SEO trends, you’re doomed to fail if you don’t master the basics. The good news is that many of SEO’s most fundamental rules haven’t changed in years. Most of these fundamentals can be fixed […]Read More →
This is a guest post by Summer Gould of Eye/Comm Inc. For several years now, some marketers have claimed that direct mail is dead and digital is the best place to invest their marketing dollars. It seems that direct mail, since it has been around for a very long time, has fallen out of favor […]Read More →
Main Street ROI is a digital marketing agency based in New York City.
Our mission is to help small businesses thrive. With our services and training, we help small businesses succeed with marketing regardless of their budgets.
Since 2010, we’ve helped thousands of small businesses create profitable digital marketing campaigns.
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- Team Member Spotlight: Andrea Rozman
- AdWords Case Study About How Conversion Tracking Led to 53% More Profit & 199% More Revenue Per Sale
- How to Use Remarketing to Boost Google AdWords Campaign Performance
- AdWords Case Study About Boosting Leads 79% & Slashing Cost Per Lead 36%
- 7 AdWords Mistakes That Could Be Hurting Your Campaign