SEO

Clutch Recognizes Main Street ROI Among New York’s Best SEO Companies for 2022

At Main Street ROI, our mission is to help all businesses succeed with digital marketing, regardless of your company’s size or marketing budget. We offer different levels of digital marketing services, whether you’re just starting or you have a more established online presence. In addition to services, we offer digital marketing consulting to provide you [...]

By |August 31st, 2022|Categories: SEO|

What Are Long-Tail Keywords: How to Find Them and Use Them for SEO

You've likely heard before that keyword research is an important part of SEO. Keywords are the words or phrases that potential customers type into search engines like Google to find websites and content that answer their questions.  The catch is that not every searcher uses the same keywords to find information on the Internet. Some [...]

By |August 29th, 2022|Categories: Content Marketing, SEO|

SEO Keyword Selection: How to Choose the Best Keywords for SEO

‍Keyword research is one of the most important steps in crafting a successful SEO strategy. The right keywords will help your website rank higher in search results.  In addition to developing a content marketing strategy and creating the content, SEO keyword selection is one of the most necessary components of any practical digital marketing plan. [...]

By |August 22nd, 2022|Categories: SEO|

What is a Good Bounce Rate? How to Improve Engagement Rate

What is a bounce rate? It’s the percentage of website visitors who visit only one page on your site and then leave. Your website bounce rate shows how effective–or ineffective–your site is at keeping visitors engaged. If your website has a high bounce rate, it means visitors aren’t finding what they need or want, and [...]

3 Key Factors to Be Successful With SEO

I have a distinct memory of high school when one of my friends held up a wrapper that had the company's website printed on it and we all thought it was so funny for a company to have a website.  I mean, what was the point?  Who was going to visit a company's website? Granted, [...]

By |August 15th, 2022|Categories: Search Engine Optimization, SEO|

A Beginner’s Guide to Content Marketing for Small Businesses

Small businesses have a lot of challenges to overcome as they grow. The recent COVID-19 pandemic made it even more difficult for business owners, and small businesses that hadn’t invested in digital marketing quickly noticed how essential it is. Content marketing is one of the most effective ways to market your brand and products in [...]

By |August 11th, 2022|Categories: Search Engine Optimization, SEO|

How SEO Is Like an Old Nintendo Role-Playing Video Game

This should give you an idea of my age.  I'll never forget how excited I was when Santa finally answered my brother's and my wishes with a brand new Nintendo NES box.  I rotated between Mario Brothers and Duck Hunt daily, and then eventually, I got hooked on a role-playing game called "Dragon Warrior." I [...]

What Is an H1 Tag? How to Find H1 Tags and Optimize Them

Having the right content strategy is essential for people to see your site as an authority in your niche. Unfortunately, that alone isn’t enough. To rank your website on page one of Google, you need to optimize your content. No one can guarantee page one rankings, but it’s much easier with proper strategies. That means [...]

By |July 23rd, 2022|Categories: Search Engine Optimization, SEO|

Why No One Can Guarantee First Page Rankings

“Guaranteed First Page Ranking!” If you’re looking for a digital marketing agency to handle your SEO, you’ve probably come upon a few that make this claim. You might have even seen the question, “Can you guarantee first page rankings?” in lists of questions to ask prospective SEO consultants. When buying a refrigerator, a guarantee is [...]

By |July 23rd, 2022|Categories: Search Engine Optimization, SEO|

How Changing URLs and Domains Hurts SEO: Proceed with Caution!

When it comes to search engine optimization, your website’s domain and URL structure make a big difference. And URL structure is just one part of creating an SEO-friendly website structure. In fact, changing either your domain or URLs can hurt your site’s SEO–unless you implement changes correctly. In this blog post, we’ll go over why [...]

By |July 22nd, 2022|Categories: Search Engine Optimization, SEO|
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