offline marketing

/Tag: offline marketing

Look Offline to Improve Your Online Marketing

For many businesses, digital or online marketing is just a segment of the overall marketing strategy.  For example, you may also be using direct mail, TV, radio, print advertising, telemarketing, conferences, networking events, strategic partnerships, or some other "offline" marketing tactic. Now, you may be thinking that as a founder of an online marketing agency [...]

By |December 14th, 2014|Categories: Strategy|Tags: , |

3 Ways Online Marketing Can Boost Your Offline Marketing ROI

Obviously I think online marketing  is great, but I also realize that many businesses do not (and should not) rely 100% on online marketing.  Other traditional "offline" marketing tactics like direct mail, telemarketing, print ads, TV, radio, conferences, etc. can also be very profitable methods to drive sales. And if you're already getting results from your offline marketing, then I have some great news. [...]