search intent

Use Search Intent to Guide Your SEO Strategy

Here's an important question to consider: In the world of search engine optimization (SEO), what's worse than not ranking on the first page of Google for your desired keyword?  You can't do any worse than that right? Wrong! You can actually do much worse. The answer is investing time and money to rank on the [...]

The Most Important Concept in SEO

On Monday, I explained why I do not recommend blogging for every business. (If you're considering installing a blog on your site solely for SEO purposes, then do yourself a favor and go read this article first.) Blog articles are just one of the many types of website content that you can create to get ranked in [...]

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