In this video, Kyle explains how site speed affects search engine rankings.
A slow-loading website negatively impacts user experience, leading to higher bounce rates and reduced engagement—both of which are factors Google considers in its ranking algorithm.
Improving site speed is essential for better usability and higher search engine rankings.
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Video Transcription
0:04
Does sight speed affect search engine
0:07
rankings yes it does um site speed is is
0:11
part of the usability of the website so
0:14
if your website’s loading slowly um that
0:17
is going to diminish the user experience
0:20
and cause people to either uh leave the
0:24
site not St on the site or not click
0:26
around on the site and since those are
0:29
our ranking factors those usability
0:31
factors um slow speed can make it so
0:35
that your site
0:37
is uh failing on in those areas and then
0:40
Google’s going to take that into
0:41
consideration because they do want
0:43
websites that are more usable in their
0:45
search results so improving page speed
0:48
is definitely something we want to go
0:50
after
