WordPress Websites for Dentists

They say you can’t judge a book by its cover, but you can judge a dentist by their website. Does yours tell potential patients that your practice is stuck in the past, disorganized, or careless? Or does it tell them that you’re detail-oriented and run a practice that embraces state-of-the-art technology?

Main Street ROI creates polished and professional WordPress websites for dental practices. Whether you already have a website or you need a new website that helps you stand out from the competition, we’ll deliver. We can migrate your existing dental website to WordPress, update your design, or build a new website from scratch. Our expert designers will help you put your best foot forward and grow your practice.

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4 Reasons for Dentists to Invest in a WordPress Website

Great for SEO

WordPress websites have SEO tools and functionality built-in for improved search engine optimization.

Professional Design

We use professional themes designed with usability in mind to help you make a great first impression with potential patients.

Mobile-Responsive

Your new dental website will be responsive on mobile and tablet devices, allowing your patients to easily access information from your practice wherever they are.

Quality Hosting

We provide reliable, secure, and fast hosting optimized for WordPress via our partner, WP Engine.

5 WordPress Website Tips for Dentists

Tip #1: Use a Host That Specializes in WordPress

It might be tempting to choose a host that charges a few bucks a month, but once you add in the cost of the tech support you’ll inevitably need, potential downtime, and the time your team will have to spend figuring out the ins and outs of managing a cpanel, you’ll be much better off going with managed hosting that specializes in WordPress. We recommend WP Engine, which is configured for WordPress hosting—and because it’s managed, they’ll handle security, patches, and updates for you.

Tip #2: Make Use of Your WordPress Blog

Although WordPress is used to design all kinds of websites these days, it got its start as a blogging platform. If you’re using WordPress for your dental practice’s website, but you’re not using the blog functionality, you’re missing out on valuable SEO opportunities. Make it a goal to blog regularly about the topics your patients are most interested in learning about. Doing so is a great way to get organic keywords onto your site, demonstrate your expertise to Google, and maybe even generate some new business for your dental practice.

Tip #3: Take Advantage of WordPress Plugins

WordPress plugins add functionality to your website—there’s almost nothing that can’t be done with a WordPress plugin! For a dental website, we recommend a caching plugin to make your site load faster, Akismet to eliminate spam on your dental practice blog, Jetpack, and Yoast SEO. You can use plugins to add custom contact forms, appointment booking capabilities, detailed analytics, content backups, maps to your dental practice, FAQ pages, mailing list opt-ins, live chat with your staff, and more. That said, you don’t want to install too many plugins—make sure anything you install is something that you’ll actually use.

Tip #4: Optimize Your WordPress Permalink Structure

Once you have WordPress installed on your site, one of the first things you do should be going into Settings > Permalinks, and then changing the permalinks from date to post name. This is much better for search engine optimization, so you’ll want to make this change before you create any content on your site—that way, you won’t have any broken links that need redirection. With this change in place, you can create URLs that contain those all important dental keywords.

Tip #5: Embed Patient Reviews

One great WordPress feature for dentists is the ability to embed patient reviews on your site, rather than linking out to Yelp or Google. Doing so is an excellent way to increase social proof, with the added benefit of reminding your current patients to review your dental practice and share their own experiences. Many of these plugins give you the ability to curate the reviews you show and eliminate any that go below a minimum number of stars.

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Why Choose Main Street ROI?

Responsive

We value communication and responsive service, which means we’re always available via email or phone whenever you have a question for us.

Transparent

Unlike many digital marketing firms, we’re not a black box—instead, we’re an open book. You’ll receive regular updates on our work so you know exactly where we’re at with your dental website design process.

Industry Authority

Thousands of dental practices, small business owners, and marketing consultants subscribe to the Main Street ROI newsletter and hundreds attend our training webinars every month.

Proven Process

We have a track record of success, using a comprehensive process to ensure that your WordPress website is set up properly for ease of use and to enable better SEO.

Who We Work With

Dental Practice Owners

You have a lot on your plate as a dentist; our WordPress website development services make your life easier, allowing you to focus on your patients while we focus on designing a state-of-the-art website for your practice.

Dental Marketing Managers

Does your dental practice need a brand new website or website redesign? With our WordPress Website services, we’ll collaborate closely with your team to develop a website that helps you realize your marketing goals.

Dental Consultants & Agencies

Does your client need a new website for their dental practice? We partner with marketing consultants to provide expert WordPress Website services. Learn more about our partnerships.

We Offer WordPress Redesigns & New Websites

WordPress Redesigns

Do you already have a WordPress website, but it’s in need of a redesign? Let us update your site with a modern new look and the advanced features your patients expect. Contact us today to request a quote.

Moving to WordPress

Are you interested in moving your existing dental practice website to WordPress? Main Street ROI will safely migrate your website content to WordPress. Request a quote today.

Brand New Websites

Do you need a website for a new dental practice? We’ll design a new website from the ground up, including content written by an experienced dental writer who has written for hundreds of practices just like yours. Contact us for a quote.

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Frequently Asked Questions

1. Why should dentists invest in a WordPress website?

As a dentist, SEO is critical for the success of your practice and there is no platform better suited for search engine optimization than WordPress. With Main Street ROI, you’ll also get high performance hosting, your choice of professional WordPress themes, and a responsive design.

2. How does your WordPress website pricing work?

We believe that no two projects are alike, which is why we provide custom quotes for all WordPress websites for dentists. Your cost depends on the size of your dental practice’s website, whether we’re doing a redesign, migration, or building from scratch, and whether you also need us to provide you with content. Contact us today for a custom quote.

3. How do I get started?

Contact us and request a quote for a WordPress website. We will review the information you provide and your existing website, if you have one, and then respond with a quote.

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