small business marketing

7 Reasons Why You Should Be Using Google Adwords for Your Small Business

In 2016, Google made $79.38 billion in revenue from advertising. That number tells me that not only are a ton of people using Google AdWords, but also that Google AdWords is highly effective. Adwords is not a good choice for every small business. If nobody is searching on Google for your products or services, then [...]

3 Email Marketing Best Practices for Small Businesses

Last night while my mom was talking to my daughter on speaker phone I thought it would be fun to ask her how many people she thought attended a webinar I presented for Target Marketing's audience. Her answer was "5". :) I laughed and told her to multiply that by 100.  Yup, over 500 attended [...]

What Is the Best Marketing Opportunity for Small Businesses?

Let's see if you can guess what I believe is the best marketing opportunity for small businesses.  I'll give you 5 helpful hints. Don't cheat! See if you can guess before scrolling all the way down for the answer at the end.   Hint #1: Fast Results With this marketing tactic, I've seen clients generate [...]

Don’t Hire Me: Why MOST Small Business Owners Should Run Their Own Internet Marketing

I just recently moved to San Francisco and I've been going to lots of networking events so I can meet new people (and get out of the house - I work from home).  As a result, I've been speaking with a lot of small business owners.  Naturally, the topic of online marketing (SEO, PPC, etc) [...]

Top 3 Small Business Internet Marketing Mistakes to Avoid

We love Internet marketing because it’s often faster, easier, and more affordable to implement and test than other media. I always recommend that small businesses invest in online marketing and make it a key component of their marketing. Unfortunately, it’s also really easy to lose money, too. Here are what I consider to be the [...]

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