reputation management

3 Reasons Why We Invest In Social Media & You Should Too

I'll admit, when social media sprinted on to the digital marketing scene, I was extremely skeptical.  Facebook, Twitter, Google+, LinkedIn, Pinterest, and all the other social media sites reminded me of MySpace and my first instinct was to wait until they all followed the same path to destruction.  I was very cautious to avoid investing [...]

How Search Engine Optimization Is Like Dating

Source: kkotgute.multiply.com I've heard many consultants use a variation of the phrase, "let's date before we marry" when trying to get me to sign up for some sort of trial period.  It's a nice tactic and I've actually used it successfully myself. The reason it works is because choosing a consultant, or really any business, [...]

Search Engine Reputation Management – How to Combat Negative Content

The other day I received an email from one of my subscribers who asked me the following question: "I have negative content on the Internet that I’d like to suppress if it is possible. Can you help me?" Since I know first hand this is a problem many legitimate business owners face, I [...]

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