remarketing lists for search ads

/Tag:remarketing lists for search ads

How to Retarget Prospects Using Search Advertising (aka RLSA)

In the 3rd article of our 4-part Retargeting Advertising series, I’m going to cover one of the lesser known retargeting tactics, Retargeting with Search ads.  Most people are at least familiar with Display Retargeting, but did you know you can also retarget prospects using Search ads in Google.com? It’s true, and if you’re already advertising [...]