personalized url

/Tag:personalized url

Use PURLs to Boost & Track Response Rate

Have you ever received a letter in the mail urging you to visit a webpage that has your name in the URL?  For example, I've seen postcards and letters that say, "Go to PhilFrost.domain.com" or "Get it now at Domain.com/PhilFrost." It's hard to resist checking out a website with your name in it. And that's [...]