WordPress Websites For DentistsYour website is arguably the biggest marketing tool that your dental practice has. Research shows that an overwhelming majority of patients search online to find a dentist, and well over half use websites as their primary means of engaging with a prospective dentist. Fully three-quarters of consumers claim to judge the credibility of a business based on its website design. Gone are the days of static, boring websites that could display properly only on a computer monitor. Today, your prospective patients expect a professional, engaging, highly useful website that is mobile-responsive.
Building a website is a huge task, and most dentists lack the time or skills to take on such a project. Fortunately, Main Street ROI can help. Contact us today to learn more.
How our Dental Website Services Work
Main Street ROI utilizes a proven, step by step process to design and develop your website. From the initial proposal through the site launch, we work hard to bring your vision to life.
Step 1: Website Assessment and Proposal
First, we will conduct a thorough assessment of your existing website to determine if there are existing images and content that we can migrate to your new website, or whether we need to start over from scratch. If you don’t yet have a website, we will sit down with you to discuss the structure your website will need. Based on the results of our assessment, we will prepare a customized WordPress website development proposal.
Step 2: Website Development
Website development can be broken down into several components:
- Design: We will create a development website, known as a dev site, that is separate from your existing web domain (if you have a current website). We will draft the new website on the dev site for you to review.
- Content & Images: If you have existing website content and images, we will migrate what you have onto the dev site. If you do not have a current website, we will develop new content and source new images.
- SEO & Analytics Setup: We will set up your new website with Google Analytics and Google Search Console, optimize your site to rank well in Google search, improve your site speed, and install both an XML sitemap and Schema markup. We will also explain these terms to you as we go along so that you understand what we’re doing and why.
Step 3: Website Launch
Before launching the site, we will put all necessary redirects in place to ensure that there are no broken links or 404 errors. We will also schedule a review call to make sure you are entirely satisfied with your new website before we take it live.
Frequently Asked Questions
You probably have numerous questions about what to expect. Here are the answers to some of our most frequently asked questions:
How much do your WordPress services cost?
We provide customized WordPress website services to fit each client’s needs and goals. Our fees vary according to several factors, including whether or not you have an existing website, whether you are providing content and images or whether we are supplying them, and the size of your new website.
Below are some typical costs for WordPress website development:
Design: $1500 – $3000+ depending on the size of the website
Content & Images: Migration of existing content generally starts at $500, depending on volume. New content development is typically $750 and up, depending on the number of pages. Image sourcing generally starts at $250, depending on the number of images.
SEO & Analytics Setup: This includes all tasks related to optimization, speed enhancements, and tracking. Fees start at $1000, based on complexity.
Total: Based on the factors above, the full cost of a new dental WordPress website is typically in the $2,500 – $5,000 range.
The best way to find out what your new WordPress website will cost is to request a quote. One of our Marketing Advisors will reach out to you to discuss your needs and goals.
What can I expect?
Main Street ROI is committed to excellent customer service. You will have a dedicated team consisting of a Client Success Manager, a Web Developer, a Marketing Technologist, and an SEO Consultant. We will have your website, including content and images, ready to launch within 30 days, and you will receive regular progress updates through emails and phone calls.
You will own your website, hosting, and Google Analytics account, so you will always have complete control. We are transparent and highly responsive, so we encourage you to reach out to us at any time.
What other services do you provide?
Beside our WordPress website development services, we also offer a complete line of related services to help grow your dental practice:
Monthly SEO Services for Dentists
Our WordPress services include an initial SEO setup, but we also offer ongoing monthly SEO services to help you remain competitive in Google searches for your local area. An ongoing SEO campaign has four major benefits:
- Higher Google rankings
- Better user experience
- Increased website authority
- New dental patients
Google Ads for Dentists
Google Ads are an extremely useful type of pay-per-click (PPC) advertising. Your ads will appear above the organic Google search results for the keywords you select, and you pay only when someone clicks on your ad. In addition, there is no waiting period. As soon as your ads launch, your website will start receiving qualified visitors. Google Ads are an excellent way to ensure you get new leads each month. Get more information on our Google Ads services for dentists or request a quote.
Facebook Ads for Dentists
If you, like most people, use Facebook, you have probably seen Facebook Ads that are highly targeted to your personal areas of interest. Facebook Ads have the unique ability to identify a specific market based on demographics, interests, affiliations, and more. Your ads will be targeted to people who are looking for a new dental practice, and often at a lower cost than Google Ads. You can even use Facebook Ads to advertise on Instagram. Discover our Facebook Ads services for dentists or request a quote.
Do you have any questions that we haven’t addressed?
Contact Main Street ROI today to learn more about how we can help you build your patient list!