Facebook Ads Services for Appliance Repair Companies

Although Facebook Ads allow you to target potential customers with pinpoint accuracy, not all digital marketing agencies are familiar with how to craft a campaign to meet the unique needs of appliance repair companies. It takes skill and experience to make a compelling offer and make sure it reaches the right audience.

Main Street ROI specializes in Facebook Ads services for appliance repair company owners, marketing managers, consultants and agencies. We offer both monthly Facebook Ads maintenance and a Facebook Ads Jumpstart, a one-time Facebook Ads project tailored to your specific goals. Our Facebook Ads services ensure that you’re spending wisely and attracting as many new customers as possible through your ads.

Need help with Facebook Ads? Contact us today to request a custom Facebook Ads quote.

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4 Reasons Why Appliance Repair Companies Should Invest in Facebook Ads

Get Results Fast

For an appliance repair company, growing a substantial organic following on Facebook is nearly impossible. In a matter of days, Facebook Ads will get your business on the radar of potential customers.

Laser Targeting

Avoid wasting money on advertising to people who have no interest in appliance repair services by targeting your ideal prospects by zip code, age, income, and interests.

Build Your Brand

Facebook Ads can help your appliance repair company gain visibility, reputation, and trust among homeowners who might be interested in your services.

Increase Sales

Leads and appointment requests can be generated directly on Facebook.com, or they can be directed to your appliance repair company’s website.

Why Choose Main Street ROI?

Responsive

Responsiveness is one of our key values, so our team is always available to answer your questions or concerns, whether via email or phone.

Transparent

You don’t get a black box with Main Street ROI; you get an open book. Unlike some of our competitors, we are open and transparent with our clients, sending detailed monthly reports on our work and the results we achieve.

Industry Authority

Over 30,000 small business owners and marketing consultants subscribe to the Main Street ROI newsletter for digital marketing advice, and hundreds attend our popular monthly webinars.

Proven Process

Our proven approach to appliance repair Facebook Ads starts with a thorough audit of your website and any current marketing campaigns, followed by the identification of your ideal customers and the use of Facebook’s targeting capabilities to help you reach them.

Who We Work With

Appliance Repair Companies

We understand you’re likely too busy to manage your own Facebook ad campaigns, but outsourcing can take a leap of faith. You’ll always know what we’re doing and the results you’re getting for your investment thanks to our detailed reporting.

Appliance Repair Company Marketing Managers

Consider Main Street ROI an external marketing department for your company. We provide assistance where you need it most, as well as a useful outside perspective from Facebook Ads specialists.

Appliance Repair Consultants & Agencies

We collaborate with marketing experts to offer Facebook Ads services and to support your own advertising efforts by providing advice when needed. Learn more about our collaborations.

We Offer Monthly Ad Management & One-Time Projects for Appliance Repair Companies

Facebook Ads Jumpstart Projects for Appliance Repair Companies

If you don’t have the budget for recurring monthly services, consider our Facebook Ads Jumpstart plan. This one-time project can assist you in getting started with Facebook Ads, or audit and improve your current campaigns.

This solution is also great for marketing consultants and managers who require help from a Facebook Ads expert.

Our Facebook Ads Jumpstart projects include:

Facebook Ads campaign audit (if your appliance repair company is already advertising)
Audience and competitor research to identify the most effective audience, ad, and landing page strategies in your market
Ad copywriting and creation, including compelling news feed images and videos, lead gen ads, service ads, retargeting
Landing page review, including building new landing pages using InstaPage if needed
Conversion tracking, including website form tracking, appointment tracking, and call tracking
1-on-1 Facebook Ads Consulting session to discuss your campaigns and strategy moving forward

Full-Service Monthly Facebook Ads Management for Appliance Repair Companies

Appliance repair companies that want a hands-off approach to their advertising use our full-service monthly Facebook Ads campaign management services. You can focus on growing your business while our team works to optimize your ad campaigns and increase your results.

Our Facebook Ads Jumpstart is the first step in the process. Then, your monthly service will include:

Audience management to identify poor performers and find new opportunities
Bids and budget management to maximize your return on investment
Ad targeting optimization, including attention-grabbing news feed images and videos, lead gen ads, service ads, retargeting
Ad copywriting optimization, including news feeds, videos, lead gen, service ads, and retargeting
Landing page optimization, including custom landing page development and continuing landing page optimization
Monthly reporting and analysis via phone and email with a consultant who is well-versed in running Facebook Ads campaigns for appliance repair services

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Frequently Asked Questions

1. Why should appliance repair companies invest in Facebook Ads?

Facebook’s options for targeting potential customers surpass those offered by any other social media or advertising platform. Rather than spending months or even years establishing an organic following, this laser-targeting gets you the results you want almost instantly.

Click here to request a Facebook Ads quote

2. Who owns the Facebook Ads accounts?

You, the client, own your Facebook Ads account.

3. Does Main Street ROI earn any commission or markup from Facebook Ads advertising?

That’s not how we do business. Our earnings come from our management fees; you pay Facebook directly for your ads. Facebook never provides us a commission or markup.

4. How much does Facebook Ads management cost?

Monthly Facebook Ads management services for appliance repair companies start at $500 per month, with the price increasing as the number, size, and complexity of your ad campaigns grows.

5. Is there a minimum budget?

We don’t have a minimum budget requirement for the appliance repair companies we work with, however we do recommend that you spend at least $1000 per month on Facebook advertising—$500 for our management fee and $500 for your ad spend.

We recommend starting with our one-time Facebook Ads Jumpstart if you have a limited budget.

6. Do you require long-term commitments?

We don’t make money by locking you into a long-term contract. Rather, we win your trust by delivering results. Our monthly Facebook Ads management services require only a 30-day written notice to cancel, and our Facebook Ads Jumpstart requires no ongoing commitment.

7. Who will I be working with?

A dedicated ad consultant with experience in Facebook Ads for appliance repair services will be your main point of contact. This consultant will be in charge of your account’s research, planning, and performance. Phil Frost, our founder, oversees all Facebook Ads projects for quality assurance and is available to speak with you about your account at any time.

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5 Facebook Ads Tips for Appliance Repair Companies

Tip #1: Start By Thinking About Your Ideal Client

Facebook advertising differs from other types of advertising in that it allows for very precise targeting, but you can’t use it if you don’t know who your ideal customers are. Where do they live? What are their ages? What is their income level? Create your ideal customer profile first, and then use these demographics to target the right audience for your Facebook ads.

Tip #2: Include a Clear Call to Action

When creating a Facebook ad, you should have a clear objective in mind and a call to action to match. Do you want people to read a post on your blog? Schedule an appointment for an estimate? Watch a video? Make sure this is stated clearly in your copy.

Tip #3: Introduce Yourself

While stock photos have their place, using your own images in a Facebook Ad can have a greater impact. Use a photograph of yourself or your team instead of a generic appliance image in your advertising. Another option is to obtain permission from a prior customer to include their photo and testimonial in your Facebook Ads.

Tip #4: Understand Retargeting

Appliance companies that advertise on Facebook can use retargeting to their advantage. This technique allows you to show ads to users who have already visited your appliance repair website. These ads help seal the deal because the targeted audience is clearly interested in what you have to offer. Write copy that makes an offer or highlights the advantages of working with you to encourage potential customers to make a service appointment.

Tip #5: Create a Customized Landing Page

For each Facebook Ad campaign you run, you should create a customized landing page on your website. If you advertise washing machine repair but direct potential customers to your homepage, you’re putting barriers in the way of people taking the desired action. Create a landing page that corresponds to the content of your Facebook Ad and that outlines the action you want your prospects to take.