Congratulations!

We will contact you soon to schedule your Online Marketing Strategy Consultation.

In the meantime, it would be very helpful if you could complete a brief survey about your business. This is optional, but it will make our 45min call more efficient because we’ll understand the basics of what you do and your goals.

What product(s) and service(s) do you provide? Which are the most profitable? Which do you sell the most (quantity)?

List your top 5 competitors and include their website URLs if possible

A) Why do customers buy from you versus buy from your competition?
B) What do you do better than your competitors?
C) What do you guarantee and what do your competitors guarantee?

What is your target cost per customer? In other words, how much are you willing to spend to get a new customer? (may be different for each product/service)

Please describe your ideal customer demographics (age, occupation, location, and any other info).

What methods of marketing have you used? (SEO, paid search, online display advertising, newspaper advertising, TV advertising, radio advertising, public relations, etc). Which have been most successful for acquiring customers? Which have been least successful?

Do you have customer reviews/testimonials? Please describe your process to get customer reviews/testimonials.

Do you use email marketing? Please describe your process to collect email addresses and the types/frequency of emails you send to prospects and customers (e.g. email newsletter, personal emails, etc)

Please describe the sales/marketing process for acquiring a new customer. Include average length of sales cycle from first contact to the sale, and an estimate for the percentage of contacts that turn into sales.

Looking back 1 year from now, what would have to happen in order for you to feel like you accomplished your online marketing goals? How would you know that your online marketing is successful?

Business Plan Survey

Congratulations!